Wednesday, August 03, 2016
New to Odin is French brand Editions M.R (formerly Melindagloss). Their name has changed but their vision has not. 'Edition M.R is all about a rugged, nonchalant attitude-clothes made from beautiful fabrics worn without any kind of preciosity or fetishism'. Editions M.R is now available at our SoHo store.

Wednesday, June 15, 2016

Items shown from left to right:

1. Odin Militia Short  2. Odin Classic BD Shirt  3. Odin Multistripe Short-Sleeve Shirt  4. Blind Barber Watermint Gin Facial Cleanser  5. Ursa Major Stellar Shave Cream  6. D.A.P. Book Stephenson: Show Birds  7. 8.15 August Fifteenth Skinny Trouser  8. Albertus Swanepoel Straw Fedora  9. Mr. Gray Loafer Socks  10. Common Projects 5129 Tournament Low Box Leather  11. JoshuVela Dopp Kit  12. La Paz Alegre Shirt  13. Blind Barber Watermint Gin Aftershave  14. Fatboy Putty  15. Proraso Beard Balm  16. Greenlines Waterman Basic Swim Trunk

Tuesday, May 31, 2016

New to Odin is surf apparel company Greenlines. Their motive is to create fashion savvy, durable, quality apparel that appeals to both men, women, and familites while keeping environmental impact as low as possible. Based in Atlantic Highlands, New Jersey, co-founders and brothers Sam and Jerry Delaney understand that generations to come should be afforded the same opportunities as those before, whether they be building sand castles or riding the waves of a pristine ocean. The environmentally conscious company has pledged to donate a portion of all their profits to grassroots efforts and national and international organizations. Greenlines regularly donates to organizations such as The Surf Rider Foundation, Clean Ocean Action, and Surfers' Environmental Alliance along with the Oceans Plastic Challenge who fight to reduce plastics in the ocean and reduce Pacific Gyre. Shop their classic board shorts at our SoHo and West Village store locations.

Photos courtesy of


Tuesday, April 26, 2016
We have moved our SoHo store to a new location! Please visit us at 161 Grand Street between Lafayette and Centre. 

Wednesday, March 02, 2016

Newest to Odin Black Line Fragrances, 00 Auriel is a dark, sultry, animalic wood that balances feminine and masculine from top to bottom. At first impression, the scent opens with an assertive blend of cassis berries, herbaceous coriander and tellicherry perppercorns. The heart is a copious floral aphrodisiac of spicy rose absolute, creamy jasmin sambac and sweet muguet giving a smooth velvety texture. Auriel's roots of black agarwood develop on skin with resinous warmth and richness that is undeniably provacative. 

Top Notes: Cassis Berries, Coriander, Black Pepper
Middle Notes: Rose Absolute, Jasmine Sambac, Muguet
Bottom Notes: Agarwood, Sandalwood, Patchouli, Labdanum

Purchase 00 Auriel here.

Saturday, February 27, 2016

COMMON PROJECT'S Spring collection does not disappoint.  This season showcases several different leathers from the classic Nappa Originals, the high shine box leather of the Tournament Low to the buttery soft leather of the Tournament High.  A stand out style from the new collection are the Achilles Three Strap Velcro Sneaker.



Thursday, January 21, 2016

12 LACHA contains a spicy blend of black pepper, rare Lacha saffron, warm nutmeg and carnation flower that brings a kaleidoscope of images rich in color and synonymous with India. The essence of Lacha is characterized by a deep maroon hue, bittersweet and leathery, with a narcotic nature. A suede accord blended with sandalwood, musk and patchouli provide balance with a long-lasting earthy base. 
Top: Black Pepper, Lacha Saffron, Warm Nutmeg
Middle: Spicy Carnation, Suede Accord
Bottom: Bois de Santal, Musk, Earthy Patchouli
Shop 12 Lacha here.



Friday, September 11, 2015

Vans and WTAPS come together for their second footwear collaboration for Vault by Vans. WTAPS creates a deluxe eight-piece assortment of Original Classics that represents both brands' design legacies. Deeply rooted in a philosphy derived from Japanese master craftsman, WTAPS takes an approach to aesthetics that strives to recognize the essence of the items that comprise the material world and realize their hidden potential. 

A favorite sneaker of WTAPS was the Vans Caballero that debuted in 1989 as skate legend Steve Caballero's signature shoe featuring embossed reptile nubuck and durable suede reinforcements. They brought this material build in the OG Sk8-Hi LX in black/grey and all black styles.

The OG Style 36 LX was created with unity in mind. Taking one hue to all parts of the shoe, the OG Style 36 LX is shown below in black/black and burgandy/burgundy.

Available for purchase Saturday, September 12th at our SoHo and East Village locations.

Wednesday, July 01, 2015

Thursday, June 25, 2015
 Vans partnered with acclaimed Japanese contemporary artist Takashi Murakami for a collection under Vans Vault premium collection. Celebrated for his vibrant paintings, as well as his immaculate scultures and designs, Murakami makes his favorite Vans silhouette, the Classic Slip-On, the focus of his next project. In addition to footwear, the Vault by Vans x Takashi Murakami collaboration brings forth an artistic assortment of apparel that are available at our Lafayette store location. 

Murakami's anime-influenced aesthetic is renowned for its incorporation of lively colors, shapes and imagery inspired by traditional Japanese art and pop culture. Now generally recognized as a "Superflat" form, a term he himself coined, his work is known for blurring the line between high and low arts. For this season, two of Murakami's recurring motifs-the smiling flower and skull patterns-are brought to life in a limited edition selection of Slip-Ons, tees and skateboard decks. 

All items available at our Lafayette location, Saturday June 27th

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